As a fully signed up follower to the only way is digital, several clients and people I have interviewed have challenged this view recently, without their knowledge. If you had asked me where I thought you should concentrate your budget and time, I would have said, digital, without a second thought. Now, I would still […]
Tag Archives: Facebook
I have been mulling over the Facebook cloak and dagger scandal for the past few days and whilst I accept the ethical questions, I am a bit hesitant to jump on the bandwagon chastising the social platform for its manipulation of its users. I think the real issue is we’re gullible and easily manipulated, hardly […]
With so many small businesses relying on Facebook as a means to promote their wares and services but, more than likely, unlikely to have access to social media advice or the time to research and subsequently digest the changes which has seen organic reach drop significantly, I am asking: will you be paying up? Or […]
If you’re a fledgling business, chances are the biggest hurdle you will face is how to get noticed without spending a fortune. For many new businesses, the obvious answer appears to lay in Facebook. Create a page for your business, it’s free, post on your profile, persuade friends and family to ‘like’ and before you […]
It’s that time of year again. School sports day is fast approaching and competing, let alone winning the mums’ or dads’ race, is a bit like trying to create the magical piece of content, be it your company’s or your client’s, which blows the competition out of the water. Commiserations to those parents still obligated […]
It doesn’t happen overnight. How many times have you heard that gem of an insight? I’ve just started to use Twitter (as a foundation for the creation of a glamping business in Ireland), and, yes, I know I’m a bit late to the party but the tiny successes are inspiring and I am already starting […]
Are you seeing the same paradox? Social media has created an environment where people are almost expected to state an opinion and the more radical or controversial, the better yet there seems to be a real apathy or possibly a fear to publically comment in the corporate world. Whilst in our personal lives we are […]
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